Published by Neil Thompson
Bovingdons, one of the capital's top caterers, known for their ethical and sustainable practices, is teaming up with Evolve Events, a leading producer of prestigious Christmas parties in London.
With an enviable client roster that includes creative giants like EA Games and Hat Trick Productions, as well as luxury brands such as Charlotte Tilbury and Patek Philippe, Evolve has earned a reputation for its visionary approach and attention to detail. The joint venture will see the two organisations create, produce and market some of London’s most distinct Christmas parties, breathing new life into the festive season, offering unforgettable experiences.
Keen to capitalise on the resources, experience and exemplary client lists both companies boast, 73 Waterloo (formerly known as St John’s Waterloo) has appointed the joint venture to create and market its Christmas season’s offering. Situated a stone’s throw from Waterloo Station, 73 Waterloo has recently undergone a multi-million restoration by award-winning architect Eric Parry, transforming it into one of the most sustainable and spacious heritage venues in central London.
The Grade II venue combines the historic features of its 19th century church architecture with a bright and modern interior. Noteworthy upgrades include improved accessibility and installation of solar panels, aligning with the venue’s goal of achieving net-zero carbon emissions by 2030
Already a well-known concert venue and home to the Waterloo Festival, the partnership between Bovingdons and Evolve Events makes 73 Waterloo a highly attractive venue for corporate events, with the launch of Christmas party packages offering guests the opportunity to be the first to experience an upscale black-tie affair at one of London’s most unique settings.
"Having collaborated with Jay and his team at Bovingdons for several years, we have eagerly sought an opportunity to join forces. Christmas presents the perfect occasion for us to introduce something truly distinctive to the market and leverage our combined reputations. London is truly lacking in unique, large-scale venues with a capacity of up to 500 guests, creating a genuine demand we are ready to fulfill by redefining what it means to celebrate the festive season in style."
Gary Peters, Director of Evolve
The Christmas 2023 package promises a lavish affair inspired by the golden days of Hollywood. “Christmas in Tinseltown” transports attendees to the glamorous Academy Awards After-Show parties of the 1950s, capturing the glitter and allure of the era. This vintage style extravaganza invites guests to celebrate achievements whilst indulging in entertainment, fine dining and dancing.
Jay Burgesson-Carter from Bovingdons Catering said: “We’re honoured to be entrusted with catering and venue management responsibilities at the remarkable 73 Waterloo. Partnering with Evolve Events allows us to leverage their expertise in the Christmas market and create exceptional experiences at this unique venue. The commitment of 73 Waterloo to sustainability and the local community aligns with many of our clients CSR values, as profits from our collaboration will directly contribute to assisting those with experience of homelessness."
For more info: www.evolve-events.com/73-waterloo
