Published by Neil ThompsonIt takes lots of time, dedication and budget for venues to pull off a successful venue showcase, and equally for event buyers to commit themselves to attending. As the evolution of events continues at speed, the question we’re asking is whether the art of the showcase is still thriving, or merely surviving?
To help us understand the importance of showcases in 2024 from both the venues’ and the event buyer’s perspectives, we’re excited to be tying up with the team at Custard – the hospitality marketing experts – to conduct some exclusive research.
Over the next couple of weeks, we’ll be asking both how venues are faring with their approaches but also whether event buyers think they’re still an effective way to learn more about a venue’s capabilities and its suppliers.
And, to help us in our quest, we’d love to hear your thoughts. It will only take a few minutes to complete our survey, which can be found HERE
As a thank you for your time, you’ll be entered into a prize draw to be in with a chance to win a year’s Premium DW Superstar Membership to The Delegate Wranglers. (Don’t worry even if you’re already one of our DW Superstar Members, we’ll be sure to add a further 12 months to your membership!)
Then once we’ve crunched the numbers and analysed the data, we’ll be sure to share the results with you, which will no doubt be invaluable as you assign your marketing budget for the next 12 months.
The survey will close at 5pm on 30 November. Please don’t be shy and feel free to share the survey link with your network.
To take the survey, you can find it HERE
