I'm Susan Morrissey, a seasoned venue sales and marketing expert with over 30 years of experience in the UK events industry. I specialize in partnering with venue and event leadership teams to navigate industry changes and seize new opportunities that lead to greater sales and profits.

Who I Help:

Entrepreneurial Business Owners: Looking to expand their venue portfolios and diversify their business.

Venue Directors: Aiming to maximize sales, enhance team performance, and drive growth.

Key Challenges I Address:

Are you facing challenges like shifting booking patterns, short lead times, or team burnout? These issues are common across the industry, and I’m here to help you turn these challenges into opportunities. My mission is to deliver tailored solutions that positively impact your business.

My Approach:

Every venue and situation is unique. I start by deeply understanding your specific needs before developing customized strategies to meet your objectives, whether it's boosting sales, enhancing marketing impact, or expanding into new markets.

Proven Success:

Over the past three decades, I’ve built long-term relationships with clients, managing bids for new contracts worth over £200 million and significantly enhancing the value of their businesses. My venue clients appreciate my ability to quickly identify core issues and provide strategic, actionable solutions.

Venues I Serve:

I work with a diverse range of clients, including arts venues, membership organisations, national institutions, visitor attractions, stadia, and hotels, all over the UK.

If you're grappling with the changes and challenges in the venues and events industry, let’s connect to explore innovative solutions together.