Published by Neil Thompson, 28th September 2025
The Cumberland Hotel, London is relaunching its flagship events venue, Arena, following a significant technology and AV investment to amplify the space. With capacity for up to 400 guests, Arena is a modern, multi-purpose venue equipped with cutting-edge audiovisual systems, creating one of London’s most versatile and impressive large-scale event spaces.
The venue now houses a new concert-quality sound system, advanced LED lighting, and enhanced visual capabilities including a high-powered laser projector and large motorised screen for immersive events. Combined, these upgrades deliver an immersive and professional experience for awards ceremonies, product launches, conferences and corporate celebrations. The technology has been designed to offer complete flexibility, ensuring events of every size can enjoy high-end production.
Pedro da Silva, general manager of The Cumberland said: “Arena is at the centre of our events offering here at The Cumberland, and this transformation marks an exciting new era for our meetings and events offering. Our aim with this investment in state-of-the-art technology was to offer a venue that delivers the same impact as a headline performance - whether that’s a corporate conference, gala dinner or private celebration.”
“We pride ourselves on offering spaces for every event across our portfolio of London hotels, and the relaunch of Arena brings an iconic London venue with real personality back to market. With its outstanding location and state-of-the-art transformation, Arena strengthens The Cumberland’s events offering but also our wider commitment to delivering versatile, memorable spaces across the capital.”
Gavin Taylor, CEO, Clermont Hotel Group
Arena sits within The Cumberland’s meetings and events portfolio, which includes 17 flexible spaces and a range of private dining options. The hotel, located just footsteps from Marble Arch, has a long association with London’s music scene and continues to draw inspiration from its heritage.
For more information or to make an enquiry visit https://chgmeetings.com/
