Selling Savvy has announced a management buyout, with Kat Rack and Louisa Ritchie stepping into the roles of Directors as the business enters its next phase of growth.
Having played a key role in shaping and delivering the company’s hospitality training in recent years, Kat and Louisa now take full responsibility for leading the strategic direction of the sales training consultancy. Their focus is to build on the company’s strong reputation while expanding its offer and deepening client partnerships. Clients can expect the same high-level delivery that Selling Savvy is known for, alongside new developments designed to support long-term sales capability.
“We’re incredibly proud to be taking Selling Savvy forward together and to continue supporting our loyal clients with the same practical, results-driven approach they know and trust. We’re also hugely grateful to Kate for the strong foundations she has built, which gives us such a solid platform to build from.” – Kat Rack
“This is an exciting new chapter for us both, and we’re energised by the opportunity to grow the business, evolve our offering and shape the next phase of Selling Savvy together.” – Louisa Ritchie
As part of this next stage, Selling Savvy is developing a structured Sales Academy framework, creating clear progression pathways for sales professionals at different stages of their careers - designed to support progression from entry-level skills through to advanced expertise. Further details will be shared later in the year.
Selling Savvy was founded in 2018 by Kate Plowright, whose vision and drive established the strong foundations the business continues to build upon today.
“I’m so excited for the future of Selling Savvy. Knowing the fantastic results Kat and Louisa have achieved for clients over the last 4 years working in the business, I have no doubt that this unparalleled support will only get better under their leadership. I will be watching and cheering from the sidelines for years to come.”
Kate Plowright, Founder, Selling Savvy
Selling Savvy remains dedicated to helping teams sell with confidence, clarity and measurable commercial impact.
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