Published by Neil ThompsonThe Paris Visitors Bureau, its partners and professionals operating in the Paris tourism sector are investing in making it easier to host major events and conferences. The aim is to enhance the appeal of Paris, a global leader on these segments, and in particular to breathe life into the destination’s sectors of excellence: innovation, design / fashion, science, culture, gastronomy and sport.
To do this, Parisian stakeholders have signed up to two hosting charters which set out rigorous criteria designed to enable easier business traveller pathways and an event experience that is augmented, sustainable and innovative.
By securing a concrete commitment from them, these charters enable institutions, hotels, venues, caterers, inbound tourism agents and transport companies to work vertically on developing the appeal of the destination in the eyes of their clients, by offering a harmonised offering. This involves personalised support for sponsors, support letters, simplified terms and conditions of sale, technical management tracking, quota management, targeted prospecting, systematic application of quality commitments, etc.
The idea is to place Paris on an equal footing with the rest of the international competition, offering visitors the highest level of infrastructure and logistics support, as well as venues which reflect their values in terms of CSR.
To go even further, the Paris Visitors Bureau is in the process of developing a calculation tool (scheduled for release in spring 2023). It will concretely measure the economic, social and environmental impacts of these major events, as well as their benefits for tourism.
The Charters for hosting Major Corporate Events and Major Conferences are in line with the Paris je t’aime Hospitality Manifesto, which will be unveiled in early 2023.
CHARTER FOR HOSTING MAJOR CONFERENCES
The bodies behind this charter:
- City of Paris
- The Chamber of Commerce and Industry for Paris and the Paris region
- Paris Convention and Visitors Bureau
- UNIMEV (France's union for stakeholders involved in event management)
The aims behind enhancing the city’s appeal:
- Attract international conferences to stimulate the destination’s priority sectors
- Ensure that Paris retains its leadership position as a host of international conferences
- Promote the commitments of institutional and private stakeholders for sustainable and innovative events that have a positive impact on the region
- Measure the performance and impact of conferences across the region
The charter applies to:
- All events commissioned by non-profit organisations (learned societies, federations, professional associations, etc.)
- All new events that involve more than 1000 peak hotel bookings at more than one hotel
CHARTER FOR HOSTING MAJOR CORPORATE EVENTS
The bodies behind this charter:
- City of Paris
- The Chamber of Commerce and Industry for Paris and the Paris region
- Paris Convention and Visitors Bureau
- L’EVENEMENT
- UNIMEV (France's union for stakeholders involved in event management)
Strategic aims:
- Enhance the appeal of Paris focusing on the strategic appeal of major corporate events
- Bring the sector’s stakeholders together around shared values: resilience, commitment, innovation, hospitality, sustainability, inclusivity
- Make it easier to identify and select professionals by category
- Provide attendees with the best possible welcome at each stage of the event
The charter applies to:
- All international and national events, organised by private companies or through event agencies, and which are commissioned
- All new corporate events involving more than 1000 people (not attending remotely) for Paris and its surrounding region lasting for at least two peak nights, with a lead time of at least nine months prior to the date of the event
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We have worked closely with Paris je t'aime tourist office and Atout France in partnership with the Paris Region Tourism Board to bring you this content
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